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Published - Wednesday, August 27, 2008

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La Crosse cheese factory has slice of McDonald’s business


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McDonald’s restaurants sell a variety of wholesome foods and have strict quality and safety requirements for its suppliers — which include the Great Lakes Cheese plant in La Crosse, two McDonald’s USA officials said Tuesday during a media day at the plant.

The local plant has 256 employees and makes process cheese by mixing together several types of American cheese with the help of heat. It is one of three suppliers of process cheese to the McDonald’s chain, which has about 13,700 U.S. restaurants.
The La Crosse plant also produces process cheese for many other customers. It’s one of seven plants operated by Hiram, Ohio-based Great Lakes Cheese.

McDonald’s offers nutrition information to customers in brochures, on packaging, on tray liners, on its Web site and through a toll-free number, said Cynthia Goody, who became McDonald’s USA director of nutrition in June.

“Over the past 30 years, our profile remains very much the same with a core menu,” Goody said in an interview. “But you’ll notice that, over the years, we’ve added more fruits and vegetables to our menu.

“And what I’d like to emphasize is we can make it for you,” Goody said. “We can customize our product if you want to take off the mayonnaise or the tartar sauce, to decrease the calories.”

Food safety and quality are top priorities for the restaurant chain, said Todd Bacon, senior director of quality systems for McDonald’s USA. The company has stringent quality assurance systems and processes in place to ensure that, he said.
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Old_Fogey wrote on Aug 27, 2008 8:50 PM:

" Thank you, doctor9, for saying what I said right after Jen's post. Only my post got deleted. Perhaps it was because I mentioned it in a fashion that said The Trib got bamboozled into running a free advertisement?

Tierasias: Your second comment will be the next to go. As soon as The Management gets in tomorrow morning. LOL "

Hillbilly wrote on Aug 27, 2008 7:50 PM:

" this steve calahan dude needs to go back to j-school. you don't editorialize in *news* columns, especially in the lead: "McDonalds restaurants sell a variety of wholesome foods." give me a break! "

Teiresias wrote on Aug 27, 2008 4:37 PM:

" It is typical LaxTrib to grab a few quotes from a corporate mouthpiece and print them as "news" without bothering to establish any real context or angle on the story.

This could have been a decent piece about a company that is making gains during tough economic times. It could have been an opportunity to explore the perils of fast food and what it has done to our population. It could have been an opportunity to look at our processed food chain and its impact on American society.

Instead Steve Cahalan, with the apparent blessing of the editors, made it a free media opportunity for the folks at McDonalds to say whatever they liked.

Its no wonder that newspapers all over the country are struggling--they've completely lost any sense of how they are supposed to serve the community and practice journalism. "

DutchBoy wrote on Aug 27, 2008 3:49 PM:

" Only on the La Crosse Tribune web site can a local organic cheese producer get excoriated by readers. "

doctor9 wrote on Aug 27, 2008 3:02 PM:

" This isn't a story, it's a press release or an advertisement. By the way, Cynthia Goody... "we can make it for you" doesn't quite ring quite as nicely as your competitor's "have it your way" does it? If _that_ was the bit you wanted to emphasize, you should have marketing come up with a slogan for you. "We can customize our product" doesn't exactly make my mouth water, either. :D "

*PrivateSectorDoesIt Better* wrote on Aug 27, 2008 1:10 PM:

" Now all the the poor victims of poverty with clogged arteries along with their lawyers will know what cheese factory to sue from eating tasty McDonalds fast food. "

Slimey wrote on Aug 27, 2008 12:39 PM:

" Hey Jen, read the article again. The Tribune was quoting 2 McDonald's officials. "

WICO_Jen wrote on Aug 27, 2008 9:49 AM:

" Seriously? "McDonalds restaurants sell a variety of wholesome foods"
Lax Tribune, you better do better research into your stories than this. If you seriously think getting an entire day's worth of sodium in one meal is wholesome, it thoroughly explains why people in this state are so FAT. McDonalds is about the farthest thing from wholesome you can get. It is reprehensible that you would put this in writing. Are your writers educated? Ya great, McDonalds is giving their business to a local company, great, jobs. To actually put in the main line of your article that it is wholesome is irresponsible journalism. Not to mention that the article is explaining how the cheese is PROCESSED, thus not a WHOLE food, the root of the word WHOLESOME.

Hey Tribune, would you like to have someone write an article with actual research and intelligent UNBIASED arguments, shoot an email. "

Teiresias wrote on Aug 27, 2008 8:43 AM:

" That's not cheese, its "cheeze".

Its only a simulacrum of real food. "


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